Privacy Policy

1. Introduction

Mesquite Coffee (“Mesquite Coffee”, "Mesquite Coffee Alternative", “we”, “us”, “our”) is committed to protecting your personal information and privacy in line with the Protection of Personal Information Act 4 of 2013 (POPIA) and other applicable South African privacy laws. This policy explains how we collect, use, store, share and safeguard personal data when you visit mesquitecoffeealternative.co.za or interact with us online or offline.

 

2. What Personal Information We Collect

We may collect:

  • Identity details — name, surname, title.

  • Contact details — email address, telephone number, delivery address.

  • Transaction data — products purchased, payment method (processed securely via third-party gateways; we never store card numbers).

  • Technical data — IP address, browser type, device identifiers, referral source, cookies and analytics data.

  • Communication records — emails, WhatsApp messages, customer-service notes.

We collect this information directly from you, automatically through our website, or from trusted service providers (e.g., payment processors, couriers).

 

3. How and Why We Use Your Information

We process personal information only for lawful purposes, including:

  • Fulfilling and delivering your orders.

  • Processing secure payments.

  • Providing customer support and responding to enquiries.

  • Sending service-related messages (order confirmation, shipping updates).

  • Improving our website performance and user experience through analytics.

  • Marketing our products where you have given consent (you can opt out at any time).

  • Complying with legal obligations under South African law.

 

 

4. Legal Basis for Processing

Under POPIA we rely on one or more of the following grounds to process personal data:

  • Consent — where you voluntarily provide information or subscribe to marketing.

  • Contractual necessity — to deliver goods or services you order.

  • Legal obligation — to meet fiscal, accounting or regulatory requirements.

  • Legitimate interests — to improve our services, prevent fraud and secure our systems (balanced against your rights).

 

5. Cookies and Similar Technologies

Our site uses first-party and third-party cookies to remember preferences, enable checkout functionality and analyze traffic via Google Analytics. You can block or delete cookies in your browser settings; however, core features (e.g., cart, login) may not function correctly if cookies are disabled.

 

6. Sharing Your Information

We never sell personal data. We share it only with trusted third parties who help us operate our business, such as:

  • Payment gateways (PayFast, Yoco) for secure transaction processing.

  • Couriers (PUDO, The Courier Guy) for order delivery.

  • Cloud hosting and analytics providers for website performance.

These third parties process data under strict confidentiality and only as required to perform their services. Where data is transferred outside South Africa, we ensure adequate protections consistent with POPIA Section 72.

 

7. Data Security and Retention

We implement industry-standard safeguards—SSL encryption, firewalls, access controls—to protect personal information from loss, misuse or unauthorised access. Transaction data is retained for the period required by the Companies Act 71 of 2008 and SARS regulations (typically five years). Other customer records are kept only as long as necessary to fulfil the purposes outlined in this policy or as required by law.

 

8. Your Rights

Under POPIA you may:

  • Request access to the personal information we hold about you.

  • Ask us to correct, update or delete inaccurate data.

  • Object to certain types of processing or withdraw consent at any time.

  • Lodge a complaint with the Information Regulator (South Africa) if you believe we are not complying with privacy laws.

To exercise your rights, email us at hello@mesquitecoffeealternative.co.za. We will respond within a reasonable time, usually 21 days.

9. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in law or business operations. Any significant amendments will be posted on this page and, where appropriate, notified to you via email.

10. Contact Us

For privacy enquiries, data-access requests or complaints, please contact:

Data Protection Officer

Mesquite Coffee

Rietvlei Grove Farm, Route 62, Montagu, Western Cape, South Africa

Email: hello@mesquitecoffeealternative.co.za

By using our website or providing personal information, you acknowledge that you have read and understood this Privacy Policy and consent to the processing of your personal data as described above.

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